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A threat to loyalty: Fear of missing out (FOMO) leads to reluctance to repeat current experiences

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dc.contributor.authorŞanlı, Ceren Hayran
dc.contributor.authorAnık, L.
dc.contributor.authorGurhan-Canli, Z.
dc.contributor.departmentBusiness Administration
dc.contributor.ozuauthorŞANLI, Ceren Hayran
dc.date.accessioned2020-12-14T08:25:30Z
dc.date.available2020-12-14T08:25:30Z
dc.date.issued2020-04-30
dc.description.abstractWe investigate a popular but underresearched concept, the fear of missing out (FOMO), on desirable experiences of which an individual is aware, but in which they do not partake. Through laboratory and field studies, we establish FOMO's pervasiveness as a psychological phenomenon, present real-life contexts wherein FOMO may be experienced, and explore its behavioral consequences. Specifically, we show that FOMO poses a threat to loyalty by decreasing one's intentions to repeat a current experience and may decrease the valuation of the current experience.en_US
dc.description.sponsorshipMarketing Science Institute ; Center for Advanced Hindsight
dc.description.versionPublisher versionen_US
dc.identifier.doi10.1371/journal.pone.0232318en_US
dc.identifier.issn1932-6203en_US
dc.identifier.issue4en_US
dc.identifier.scopus2-s2.0-85084909237
dc.identifier.urihttp://hdl.handle.net/10679/7185
dc.identifier.urihttps://doi.org/10.1371/journal.pone.0232318
dc.identifier.volume15en_US
dc.identifier.wos000536673200074
dc.language.isoengen_US
dc.peerreviewedyesen_US
dc.publicationstatusPublisheden_US
dc.publisherPublic Library of Scienceen_US
dc.relation.ispartofPLOS ONE
dc.relation.publicationcategoryInternational Refereed Journal
dc.rightsopenAccess
dc.titleA threat to loyalty: Fear of missing out (FOMO) leads to reluctance to repeat current experiencesen_US
dc.typearticleen_US
dspace.entity.typePublication
relation.isOrgUnitOfPublication3920f480-c8c2-457c-8c42-5e73823c300f
relation.isOrgUnitOfPublication.latestForDiscovery3920f480-c8c2-457c-8c42-5e73823c300f

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