Browsing Faculty of Business by Title
Now showing items 79-98 of 368
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A critical spatial approach to marketplace exclusion and inclusion
(American Marketing Association, 2013-05)The authors apply insights from critical spatial theory to explore how space can be reimagined to be more inclusive. The meaning of spaces includes (1) objective physical space, (2) subjective imagined space, and (3) lived ... -
Cross-efficiency in DEA: a maximum resonated appreciative model
(Elsevier, 2015-03)The occurrence of multiple optimal solutions is an important and interesting issue in data envelopment analysis (DEA), for it allows flexibility to estimate the optimal cross-efficiencies of all decision making units (DMUs). ... -
Curb space management in urban mobility system
(Springer Nature, 2019)Curb space management and traffic flow are two important elements of the transportation system that interact with each other and affect the overall system performance. Moreover, the growth of new mobility operators and ... -
Customer prioritization, product complexity and business ties: implications for job stress and customer service performance
(Emerald, 2022-01-05)Purpose: Drawing on the theoretical lens of the job demands-resources model, this study builds upon and tests a conceptual model that links customer prioritization, product complexity, business ties, job stress and customer ... -
Çevri̇mi̇çi̇ ve geleneksel: youtube ve televi̇zyon reklamlarına yöneli̇k tüketi̇ci̇ algılarının karşılaştırılması
(Pazarlama ve Pazarlama Araştırmaları Derneği, 2018)Bu araştırma, tüketicilerin YouTube ve televizyon reklamlarına yönelik tutumlarını incelemekte ve karşılaştırmaktadır. On iki tüketiciden veri toplamak için, kalitatif bir araştırma yöntemi olan ve derinlemesine görüşme ... -
Çocuğa yapılan zaman yatırımlarının i̇ş gücü pi̇yasasindaki̇ kadın-erkek ücret farklılığına etki̇leri̇
(Hacettepe Üniversitesi, 2017-01-23)Öz kadarını kullandıklarının ve bunun demografik özelliklerle nasıl değiştiğinin anlaşılması için, kadın ve çocuklarının oluşturduğu bir veri seti kullanarak model tahmini yapmaktır. Nesiller arası yapı, çocukların yetişkin ... -
Damaged durable goods, upgrades, and the coase conjecture
(Mohr Siebeck, 2018-12)This study analyzes a damaged-goods market for a perfectly durable good in an infinite-horizon, discrete-time game. We characterize Markov perfect equilibria of this game under different buyer upgrade possibilities as a ... -
Dashboards as a service why, what, how, and what research is needed?
(Sage, 2009-11)Recent years have seen the introduction of a “marketing dashboard” that brings the firm’s key marketing metrics into a single display. Service firms across industries have created such dashboards either by themselves or ... -
Data-driven manufacturer-retailer collaboration under competition
(Taylor & Francis, 2019-03-16)This research employs game theoretic models to investigate how and when data-driven collaborations between manufacturers and retailers are beneficial. In the models, two symmetric retailers each offer two products from two ... -
Demonstrating the value of marketing
(2016-11)Marketing departments are under increased pressure to demonstrate their economic value to the firm. This challenge is exacerbated by the fact that marketing uses attitudinal (e.g., brand awareness), behavioral (e.g., brand ... -
Designing and implementing a real estate appraisal system: the case of Québec Province, Canada
(Elsevier, 2015-03)Real estate appraisal is of great importance to several socio-economic stakeholders for different reasons and justifications: local governments and municipalities for taxation purposes; banks for mortgage and other credit ... -
Designing new electoral districts for the city of Edmonton
(Informs, 2011-12-11)Every few years, the city of Edmonton, Canada must review and evaluate changes to its electoral district boundaries. The review process that was completed in 2009 resulted in modifying the district plan from a six-ward ... -
Developing a measure for 'connectorship' as a component of engaged leadership
(Emerald Group Publishing Limited, 2016)Purpose - The purpose of this paper is to report the findings of a mixed methods study that explored how active community engaged and connected managers were in their local and broader communities (engaged leadership, EL). ... -
Development and calibration of a currency trading strategy using global optimization
(Springer Science+Business Media, 2013-06)We have developed a new financial indicator—called the Interest Rate Differentials Adjusted for Volatility (IRDAV) measure—to assist investors in currency markets. On a monthly basis, we rank currency pairs according to ... -
Diffusion of pure and hybrid forms of a practice: Language of ınstruction in Turkish universities, 1983–2014
(Wiley, 2021-06)It is well recognized in the literature that practice variation is an integral part of diffusion processes. What remains less explored is the emergence of distinct forms of a novel practice and the interdependencies in ... -
Digital technology and the stages of digital business transformation
(IEEE, 2022)Companies use digital technology to transform their business. Digitization, digitalization, and digital transformation have been proposed as stages in this business transformation process. Researchers have also proposed a ... -
Dimensions of religiosity, altruism and life satisfaction
(Taylor & Francis, 2021-10-02)This study utilizes data from 3008 adult individuals in Turkey and examines the direct and indirect relationships between the dimensions of (Islamic) religiosity and life satisfaction. We took a dual approach in examining ... -
Do display ads influence search? Attribution and dynamics in online advertising
(Elsevier, 2016-09)As firms increasingly rely on online media to acquire consumers, marketing managers rely on online metrics such as click-through rate (CTR) and cost per acquisition (CPA). However, these standard online advertising metrics ... -
Do entrepreneurs really create entrepreneurial cultures? When intentions do not match actions
(Boğaziçi Üniversitesi İktisadi ve İdari Bilimler Fakültesi, 2016)From the perspective that organizational cultures are shaped by their founders, it is expected that entrepreneurs create entrepreneurial cultures in line with their innovative approach. This paper challenges this expectation ... -
Do hedge funds’ exposures to risk factors predict their future returns?
(Elsevier, 2011-07)This paper investigates hedge funds’ exposures to various financial and macroeconomic risk factors through alternative measures of factor betas and examines their performance in predicting the crosssectional variation in ...
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