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Marketing's profit impact: quantifying online and off-line funnel progression
(Informs, 2011)
Inofec, a small- to medium-sized enterprise in the business-to-business sector, desired a more analytic approach to allocate marketing resources across communication activities and channels. We developed a conceptual ...
Do hedge funds’ exposures to risk factors predict their future returns?
(Elsevier, 2011-07)
This paper investigates hedge funds’ exposures to various financial and macroeconomic risk factors through alternative measures of factor betas and examines their performance in predicting the crosssectional variation in ...
Accelerated learning of user profiles
(Informs, 2011-02)
Websites typically provide several links on each page visited by a user. Whereas some of these links help users easily navigate the site, others are typically used to provide targeted recommendations based on the available ...
On the performance analysis of multirelay cooperative diversity systems with channel estimation errors
(IEEE, 2011-06)
In this paper, we investigate the performance of an amplify-and-forward (AF) cooperative diversity system with multiple relays in the presence of channel estimation errors. We consider both conventional relaying (in which ...
Exact approaches for integrated aircraft fleeting and routing at TunisAir
(Science+Business Media, 2011-06)
We describe models and exact solutions approaches for an integrated aircraft fleeting and routing problem arising at TunisAir. Given a schedule of flights to be flown, the problem consists of determining a minimum cost ...
Exact methods for the robotic cell problem
(Springer Science+Business Media, 2011-06)
This paper investigates an exact method for the Robotic Cell Problem. We present a branch-and-bound algorithm which is the first exact procedure specifically designed with regard to this complex flow shop scheduling variant. ...
Telecommunications network design with multiple technologies
(Springer Science+Business Media, 2011-02)
In this paper we consider a telecommunications network design problem allowing for multiple technologies. The problem arises in wide-area network and metro-area network design for which a combination of Technologies may ...
Does online information drive offline revenues? Only for specific products and consumer segments!
(Elsevier, 2011-03)
While many offline retailers have developed informational websites that offer information on products and prices, the key question for such informational websites is whether they can increase revenues via web-to-store ...
Coexistence of multiple regimes for near-field thermal radiation between two layers supporting surface phonon polaritons in the infrared
(American Physical Society, 2011)
We demonstrate the coexistence of different near-field thermal radiation regimes between two layers supporting surface phonon polaritons (SPhPs) in the infrared. These regimes existwhen the distance of separation between ...
Drift control with changeover costs
(Informs, 2011)
We model the problem of managing capacity in a build-to-order environment as a Brownian drift control problem and seek a policy that minimizes the long-term average cost. We assume the controller can, at some cost, shift ...
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