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Accelerated learning of user profiles
(Informs, 2011-02)
Websites typically provide several links on each page visited by a user. Whereas some of these links help users easily navigate the site, others are typically used to provide targeted recommendations based on the available ...
İlgilenim kavramı ve türkçe i̇lgilenim ölçeklerinin değerlendirilmesi: tüketici i̇lgilenimi, sürekli i̇lgilenim ve satın alma kararı i̇lgilenimi
(Bilgesel Yayıncılık, 2013)
Bu çalışma, psikoloji ve tüketici davranışları literatürlerinde ilgilenim kavramının anlamı ve ilgilenim ölçeklerinin Türkçe kullanımına ilişkin kapsamlı bir inceleme sunmaktadır. Türkçe çalışmalarda kullanılabilmesi için ...
Consumer response to product construction: the role of haptic stimulation
(Wiley, 2014-11)
This study investigates how consumers are affected by haptic information, that is, the information acquired through the sense of touch, when they take part in the construction or assembly of a product. In order to create ...
Marketing an IPO issuer in early stages of the IPO process
(Springer Science+Business Media, 2015-01)
Successful marketing of an IPO issuer depends on the issuer’s attractiveness to early stage stakeholders such as underwriters and institutional investors. However, there is limited research on how these stakeholders evaluate ...
Fooled by experience
(Harvard Business Publishing, 2015-05)
We interpret the past—what we’ve experienced and what we’ve been told—to chart a course for the future. It seems like a reasonable approach, but it could be a mistake. The problem is that we view the past through filters ...
Online intermediary as a channel for selling quality-differentiated services
(Wiley, 2015-02)
When deciding whether to utilize an online intermediary in addition to their own distribution channels, quality differentiated service providers face the trade-off between the benefit of extended reach and the threat of ...
Moral habitus and status negotiation in a marginalized working-class neighborhood
(Oxford University Press, 2013-12)
Examinations of the moral and ethical dimensions in identity construction are scant in consumer research. This ethnography of a trailer-park neighborhood investigates how different moral dispositions shape low-income, ...
Housing market dynamics with delays in the construction sector
(Elsevier, 2014-12)
Housing supply is subject to several types of delays. On average, it takes 6 months to get approved for a residential building permit and another 2–4 quarters to complete a construction project. We present a simple two-sector ...
Action research contextualizes DEA in a multi-organizational decision-making process
(Elsevier, 2012-06-01)
The theory of participatory action research (PAR) grew out of the practice of problem-solving in groups and organization by involving the participation of all pertinent stakeholders in decision-making process through ...
Designing and implementing a real estate appraisal system: the case of Québec Province, Canada
(Elsevier, 2015-03)
Real estate appraisal is of great importance to several socio-economic stakeholders for different reasons and justifications: local governments and municipalities for taxation purposes; banks for mortgage and other credit ...
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