Browsing Faculty of Business by OzU Authors "Atahan, Pelin"
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Accelerated learning of user profiles
Atahan, Pelin; Sarkar, S. (Informs, 2011-02)Websites typically provide several links on each page visited by a user. Whereas some of these links help users easily navigate the site, others are typically used to provide targeted recommendations based on the available ... -
Composing offer sets to maximize expected payoffs
Atahan, Pelin; Johar, M.; Sarkar, S. (Digital Commons, 2016)Firms are increasingly using clickstream and transactional data to tailor product offerings to visitors at their site. Ecommerce websites have the opportunity, at each interaction, to offer multiple items (referred to as ... -
Optimizing offer sets based on user profiles
Atahan, Pelin; Johar, M.; Sarkar, S. (Social Science Research Network, 2009)Personalization and recommendation systems are being increasingly utilized by ecommerce firms to provide personalized product offerings to visitors at the firms’ web sites. These systems often recommend, at each interaction, ... -
Price and quality decisions of a service provider under heterogeneous demand
Özener, Başak Altan; Atahan, Pelin (Boğaziçi Üniversitesi, 2019)A monopolist service provider's quality and price decisions are analyzed in a vertically differentiated market where customers demand different quantities of a service. We find that depending on the relative sizes of the ...
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