Browsing Faculty of Business by Author "Özyeğin University"
Now showing items 81-100 of 367
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Curb space management in urban mobility system
Yu, M.; Bayram, A.; Cesaret, Bahriye (Springer Nature, 2019)Curb space management and traffic flow are two important elements of the transportation system that interact with each other and affect the overall system performance. Moreover, the growth of new mobility operators and ... -
Customer prioritization, product complexity and business ties: implications for job stress and customer service performance
Yeniaras, Volkan; Kaya, İ. (Emerald, 2022-01-05)Purpose: Drawing on the theoretical lens of the job demands-resources model, this study builds upon and tests a conceptual model that links customer prioritization, product complexity, business ties, job stress and customer ... -
Çevri̇mi̇çi̇ ve geleneksel: youtube ve televi̇zyon reklamlarına yöneli̇k tüketi̇ci̇ algılarının karşılaştırılması
Köz, Zeynep; Atakan, Şükriye Sinem (Pazarlama ve Pazarlama Araştırmaları Derneği, 2018)Bu araştırma, tüketicilerin YouTube ve televizyon reklamlarına yönelik tutumlarını incelemekte ve karşılaştırmaktadır. On iki tüketiciden veri toplamak için, kalitatif bir araştırma yöntemi olan ve derinlemesine görüşme ... -
Çocuğa yapılan zaman yatırımlarının i̇ş gücü pi̇yasasindaki̇ kadın-erkek ücret farklılığına etki̇leri̇
Soytaş, Mehmet Ali (Hacettepe Üniversitesi, 2017-01-23)Öz kadarını kullandıklarının ve bunun demografik özelliklerle nasıl değiştiğinin anlaşılması için, kadın ve çocuklarının oluşturduğu bir veri seti kullanarak model tahmini yapmaktır. Nesiller arası yapı, çocukların yetişkin ... -
Damaged durable goods, upgrades, and the coase conjecture
Özener, Başak Altan (Mohr Siebeck, 2018-12)This study analyzes a damaged-goods market for a perfectly durable good in an infinite-horizon, discrete-time game. We characterize Markov perfect equilibria of this game under different buyer upgrade possibilities as a ... -
Dashboards as a service why, what, how, and what research is needed?
Pauwels, Koen Hendrik; Ambler, T.; Clark, B. H.; LaPointe, P.; Reibstein, D.; Skiera, B.; Wierenga, B.; Wiesel, T. (Sage, 2009-11)Recent years have seen the introduction of a “marketing dashboard” that brings the firm’s key marketing metrics into a single display. Service firms across industries have created such dashboards either by themselves or ... -
Data-driven manufacturer-retailer collaboration under competition
Akçura, Munir Tolga (Taylor & Francis, 2019-03-16)This research employs game theoretic models to investigate how and when data-driven collaborations between manufacturers and retailers are beneficial. In the models, two symmetric retailers each offer two products from two ... -
Demonstrating the value of marketing
Hanssens, D. M.; Pauwels, Koen Hendrik (2016-11)Marketing departments are under increased pressure to demonstrate their economic value to the firm. This challenge is exacerbated by the fact that marketing uses attitudinal (e.g., brand awareness), behavioral (e.g., brand ... -
Designing and implementing a real estate appraisal system: the case of Québec Province, Canada
Kettani, O.; Oral, Muhittin (Elsevier, 2015-03)Real estate appraisal is of great importance to several socio-economic stakeholders for different reasons and justifications: local governments and municipalities for taxation purposes; banks for mortgage and other credit ... -
Designing new electoral districts for the city of Edmonton
Bozkaya, B.; Erkut, Erhan; Haight, D.; Laporte, G. (Informs, 2011-12-11)Every few years, the city of Edmonton, Canada must review and evaluate changes to its electoral district boundaries. The review process that was completed in 2009 resulted in modifying the district plan from a six-ward ... -
Developing a measure for 'connectorship' as a component of engaged leadership
Dastmalchian, A.; Rezac, D.; Muzyka, D. F.; Bayraktar, Seçil; Steinke, C.; Imer, H. P. (Emerald Group Publishing Limited, 2016)Purpose - The purpose of this paper is to report the findings of a mixed methods study that explored how active community engaged and connected managers were in their local and broader communities (engaged leadership, EL). ... -
Development and calibration of a currency trading strategy using global optimization
Çağlayan, Mustafa Onur; Pinter, Janos D. (Springer Science+Business Media, 2013-06)We have developed a new financial indicator—called the Interest Rate Differentials Adjusted for Volatility (IRDAV) measure—to assist investors in currency markets. On a monthly basis, we rank currency pairs according to ... -
Diffusion of pure and hybrid forms of a practice: Language of ınstruction in Turkish universities, 1983–2014
Topaler, B.; Üsdiken, Behlül (Wiley, 2021-06)It is well recognized in the literature that practice variation is an integral part of diffusion processes. What remains less explored is the emergence of distinct forms of a novel practice and the interdependencies in ... -
Digital technology and the stages of digital business transformation
Mutlu, Irmak; den Hartigh, Erik; Üçler, Çağlar (IEEE, 2022)Companies use digital technology to transform their business. Digitization, digitalization, and digital transformation have been proposed as stages in this business transformation process. Researchers have also proposed a ... -
Dimensions of religiosity, altruism and life satisfaction
Kaya, İ.; Yeniaras, Volkan; Kaya, Ö. (Taylor & Francis, 2021-10-02)This study utilizes data from 3008 adult individuals in Turkey and examines the direct and indirect relationships between the dimensions of (Islamic) religiosity and life satisfaction. We took a dual approach in examining ... -
Do display ads influence search? Attribution and dynamics in online advertising
Kireyev, P.; Pauwels, Koen Hendrik; Gupta, S. (Elsevier, 2016-09)As firms increasingly rely on online media to acquire consumers, marketing managers rely on online metrics such as click-through rate (CTR) and cost per acquisition (CPA). However, these standard online advertising metrics ... -
Do entrepreneurs really create entrepreneurial cultures? When intentions do not match actions
Bayraktar, Seçil (Boğaziçi Üniversitesi İktisadi ve İdari Bilimler Fakültesi, 2016)From the perspective that organizational cultures are shaped by their founders, it is expected that entrepreneurs create entrepreneurial cultures in line with their innovative approach. This paper challenges this expectation ... -
Do hedge funds’ exposures to risk factors predict their future returns?
Bali, T. G.; Brown, S.; Çağlayan, Mustafa Onur (Elsevier, 2011-07)This paper investigates hedge funds’ exposures to various financial and macroeconomic risk factors through alternative measures of factor betas and examines their performance in predicting the crosssectional variation in ... -
Do I see what you see? Institutional quality, action observability, and multimarket contact in the global mobile phone industry
Giachetti, C.; Lampel, J.; Önöz, Ergün (Wiley, 2024-02)Research Summary: Drawing on signaling theory and the international business literature that addresses the role of institutions, we argue that multinational enterprises (MNEs) that use multimarket contact (MMC)—that is, ... -
Do mutual funds herd in industries?
Çeliker, Umut; Chowdhury, J.; Sonaer, G. (Elsevier, 2015-03)This study examines whether mutual funds herd in industries and the extent to which such herding impacts industry valuations. Using two herding measures proposed by Lakonishok et al. (1992) and Sias (2004) we document that ...
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