Browsing Aviation Management Program by Subject "Customer reviews"
Now showing items 1-1 of 1
-
The voice of the consumer on sVoD systems during covid-19: A service opportunity mining approach
(Inst Superior Entre Douro & Vouga, 2022-01)Electronic word of mouth (e-WOM) is a vital channel for the exchange of customer-generated content. As the e-WOM messages created by consumers pile all around the Web, they generate an unbiased voice about products and ...
Share this page