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Quantifying the spillover of green products on consumer attitudes and umbrella brand sales
(2017-06)
Despite growing consumer attention to the environment, it is still unclear how and how much companies benefit from their large investments in 'green' products. This paper quantifies the positive spillover of sustainable ...
Is there a relationship between portfolio diversification of Turkish reits and their operational performances?
(2017-03)
Diversification has been a major topic in the academic literature for a very long time. Controversial results have been found by different researchers in different contexts. To investigate the issue for the Turkish real ...
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