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Ideology and brand consumption
(Sage, 2013-03)
Do mundane daily choices, such as what brands people buy in a supermarket, reflect aspects of values and ideologies? This article presents a large-scale field study performed to determine whether traits associated with a ...
A picture's worth a thousand numbers
(Harvard Business Publishing, 2013-06)
The article examines research on the subject of humans' difficulty in understanding probability and the value of graphic representations in improving that understanding. Topics include research by "Harvard Business Review" ...
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