Browsing Faculty of Business by Subject "Time series"
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(Elsevier, 2016-09)As firms increasingly rely on online media to acquire consumers, marketing managers rely on online metrics such as click-through rate (CTR) and cost per acquisition (CPA). However, these standard online advertising metrics ...
Forecasting natural gas consumption in Istanbul using neural networks and multivariate time series methods (TÜBİTAK, 2012)The fast changes and developments in the world's economy have substantially increased energy consumption. Consequently, energy planning has become more critical and important. Forecasting is one of the main tools utilized ...
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