Browsing by Author "Zhang, J."
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A 2020 perspective on “A generalized stereotype learning approach and its instantiation in trust modeling”
Fang, H.; Zhang, J.; Şensoy, Murat (Elsevier, 2020-03)Owing to the rapid increase of user data and development of machine learning techniques, user modeling has been explored in depth and exploited by both academia and industry. It has prominent impacts in e-commercerelated ... -
A generalized stereotype learning approach and its instantiation in trust modeling
Fang, H.; Zhang, J.; Şensoy, Murat (Elsevier, 2018-08)Owing to the lack of historical data regarding an entity in online communities, a user may rely on stereotyping to estimate its behavior based on historical data about others. However, these stereotypes cannot accurately ... -
Reputation mechanism for e-commerce in virtual reality environments
Fang, H.; Zhang, J.; Şensoy, Murat; Magnenat-Thalmann, N. (Elsevier, 2014)The interest in 3D technology and virtual reality (VR) is growing both from academia and industry, promoting the quick development of virtual marketplaces (VMs) (i.e. e-commerce systems in VR environments). VMs have inherited ...
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