Hogarth, R. M.Soyer, Emre2015-10-232015-10-2320151532-9194http://hdl.handle.net/10679/953Due to copyright restrictions, the access to the full text of this article is only available via subscription.Simulated experience can help companies communicate data analysis results to decision makers. Analysts' conclusions have been found to be different from what decision makers understand. Meanwhile, complex statistical information have been found to be misleading at times.enginfo:eu-repo/semantics/restrictedAccessUsing simulated experience to make sense of big dataArticle5624954000348635600010Simulation methods2-s2.0-84937906504