Browsing by Author "Ayvaz, Demet"

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Campaign participation prediction with deep learning

Ayvaz, Demet; Aydoğan, Reyhan; Akçura, Munir Tolga; Şensoy, Murat (Elsevier, 2021-08)

Increasingly, on-demand nature of customer interactions put pressure on companies to build real-time campaign management systems. Instead of having managers to decide on the campaign rules, such as, when, how and whom to ...
Enhancing deep learning models for campaign participation prediction

Ayvaz, Demet (2019-07-31)

Companies engage with their customers in order to establish a long-term relationship. Targeting the right audience with the right product is crucial for providing better services to customers, increasing their loyalty to ...
On characterizing sectoral interactions via connections between employees in professional online social networks

Ayvaz, Demet; Gürsun, Gonca; Özlale, Ümit (Elsevier, 2018-12)

The collaboration among individuals is essential to maximize economic efficiency. Today most of the technological and economical advancements require multidisciplinary efforts. Therefore promoting interaction and knowledge ...

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