Browsing by Author "Gençtürk, Esra"
Now showing items 1-6 of 6
-
Bringing sustainability to the heart of a university through teaching, research and service
Gençtürk, Esra; Mengüç, Mustafa Pınar (EDP Sciences, 2018)In this short paper, we summarize our targeted efforts at Ozyegin University in Istanbul, Turkey for establishing a sustainable research, teaching and learning environment. The University is striving to have highest level ... -
Keynote
Gençtürk, Esra (Ozyegin University, 2015-03-26)The seminar was introduced highlighting the importance of the Air Transport Sector as and strategic sector for Turkey. Also the importance of establishing strong links between business and education, where student get ... -
Keynote
Gençtürk, Esra (2016-04-14)The introduction to the seminar by Rector Dr. Geçtürk highlighted three elements: 1) The Istanbul Hub Seminar organization came only few days after the organizers changed the status from School of Aviation to Faculty of ... -
Keynote speech
Gençtürk, Esra (2017-04-27)Ozyegin University’s Rector as one of the most loyal attendees of the Istanbul Hub Seminar made its third Keynote Speech. She stressed two of the main objectives of the Seminar, in line with the university vision and ... -
Rekabet avantajı kuramının tanımlanması ve ölçümlenmesi
Gençtürk, Esra; Kandemir, D.; Koç, Ö. T.; Demirci, Işıl Ceren (Marmara Üniversitesi, 2010)Üstün performans elde etmek için, rakiplere karşı sürdürülebilir avantajlara sahip olmak prensibi günümüz strateji düşüncesinin temelini oluşturmaktadır. Ancak, bu avantajların neler olması gerektiği konusunda sınırlı ve ... -
Subsidiary marketing strategy implementation (SMSI): The missing link of international marketing strategy research
Gençtürk, Esra; Kandemir, D. (Edward Elgar Publishing Ltd., 2011)
Share this page