Online social capital : understanding e-impulse buying in practice
dc.contributor.author | Kervenoael, R. de | |
dc.contributor.author | Aykaç, Didem Selcen Öztürkcan | |
dc.contributor.author | Palmer, M. | |
dc.date.accessioned | 2010-08-31T11:54:55Z | |
dc.date.available | 2010-08-31T11:54:55Z | |
dc.date.issued | 2009-07 | |
dc.identifier.issn | 0969-6989 | |
dc.identifier.uri | http://hdl.handle.net/10679/104 | |
dc.identifier.uri | http://www.sciencedirect.com/science/article/pii/S0969698909000162 | |
dc.description | Due to copyright restrictions, the access to the full text of this article is only available via subscription. | |
dc.description.abstract | Socially constructed marketing imageries (e.g. e-atmospherics) help consumers while making choices and decisions. Still, human and retailing technology interactions are rarely evaluated from a social practice perspective. This article explores the potential impact of socially constructed e-atmospherics on impulse buying. A framework with three interrelated factors, namely social acoustic, co-construction and mundane language enactment is analysed. The way these allow for e-social norms to organically emerge is elaborated through a set of propositions. Retailing implications are subsequently discussed. | en_US |
dc.language.iso | eng | en_US |
dc.publisher | Elsevier | en_US |
dc.relation.ispartof | Journal of Retailing and Consumer Services | |
dc.rights | restrictedAccess | |
dc.title | Online social capital : understanding e-impulse buying in practice | en_US |
dc.type | Article | en_US |
dc.peerreviewed | yes | en_US |
dc.publicationstatus | published | en_US |
dc.contributor.department | Özyeğin University | |
dc.contributor.authorID | (ORCID 0000-0003-2248-0802 & YÖK ID 141729) Öztürkcan, Selcen | |
dc.contributor.ozuauthor | Aykaç, Didem Selcen Öztürkcan | |
dc.identifier.volume | 16 | |
dc.identifier.issue | 4 | |
dc.identifier.startpage | 320 | |
dc.identifier.endpage | 328 | |
dc.identifier.doi | 10.1016/j.jretconser.2009.02.007 | |
dc.subject.keywords | Retail behaviour | en_US |
dc.subject.keywords | E-impulse | en_US |
dc.subject.keywords | Social atmospherics/capital and practice | en_US |
dc.identifier.scopus | SCOPUS:2-s2.0-67349171039 | |
dc.contributor.authorFemale | 1 | |
dc.relation.publicationcategory | Article - International Refereed Journal - Institutional Academic Staff |
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