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dc.contributor.authorden Hartigh, Erik
dc.contributor.authorOrtt, J. R.
dc.contributor.authorVan de Kaa, G.
dc.contributor.authorStolwijk, C. C. M.
dc.date.accessioned2016-06-29T13:04:23Z
dc.date.available2016-06-29T13:04:23Z
dc.date.issued2016
dc.identifier.issn1879-2383
dc.identifier.urihttp://hdl.handle.net/10679/4054
dc.identifier.urihttp://www.sciencedirect.com/science/article/pii/S0166497215000917#
dc.descriptionDue to copyright restrictions, the access to the full text of this article is only available via subscription.
dc.description.abstractWe conduct a case study of the battle for market dominance between the industry platforms led by Apple and by IBM in the early personal computer industry (1977–1986). Platform leaders such as Apple or IBM need to consider many technological, strategic, and network factors in managing their industry platforms. We explore how platform leaders deploy these factors and their interactions during a battle for market dominance. We find that platform leaders choose various control modes to do so, ranging from central control to distributed control. The adoption of these control modes is dependent on the choice of being first entrant with a technological discontinuity (central control) or follower (distributed control). Within a control mode, technological, strategic, and network factors are managed in a coherent way.
dc.language.isoengen_US
dc.publisherElsevier
dc.relation.ispartofTechnovation
dc.rightsrestrictedAccess
dc.titlePlatform control during battles for market dominance: The case of Apple versus IBM in the early personal computer industryen_US
dc.typeArticleen_US
dc.peerreviewedyes
dc.publicationstatuspublisheden_US
dc.contributor.departmentÖzyeğin University
dc.contributor.authorID(ORCID 0000-0003-0526-3646 & YÖK ID 141728) Hartigh, Erik den
dc.contributor.ozuauthorden Hartigh, Erik
dc.identifier.volume48-49
dc.identifier.startpage4
dc.identifier.endpage12
dc.identifier.wosWOS:000372564300002
dc.identifier.doi10.1016/j.technovation.2015.12.001
dc.subject.keywordsStandards
dc.subject.keywordsIndustry platforms
dc.subject.keywordsPlatform control
dc.subject.keywordsPlatform leadership
dc.subject.keywordsInnovation
dc.subject.keywordsBattles for market dominance
dc.subject.keywordsApple
dc.subject.keywordsIBM PC
dc.identifier.scopusSCOPUS:2-s2.0-84959116307
dc.contributor.authorMale1
dc.relation.publicationcategoryArticle - International Refereed Journal - Institutional Academic Staff


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