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Now showing items 31-33 of 33
Fanning the flames? How media coverage of a price war affects retailers, consumers, and investors
(American Marketing Association, 2015-10)
This article explores how media coverage of a price war affects customer, retailer, and investor reactions over time. Using data covering a Dutch supermarket price war (2003–2005), the authors find that price reductions, ...
Tactical inventory planning at alcatel-lucent’s repair and exchange services
(Informs, 2015-05-01)
Alcatel-Lucent, a major telecommunications equipment manufacturer, provides equipment, solutions, and services to customers worldwide. Post-sales support services are a growing business segment for the company, and require ...
Cooperating with technologically (dis)similar alliance partners: the influence of the technology life cycle and the impact on innovative and market performance
(Taylor & Francis, 2015)
In this paper, we investigate the cooperative relationships of innovating firms with (dis)similar partners during the technology life cycle. We test the impact of such cooperative relationships on the innovative and market ...
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